by Sean Percy | Sep 22, 2020 | Marketing Tips
Given the choice, most people would prefer to spend their dollars with their neighbours and friends. They’d rather shop locally. The key for local businesses, then, is to give them the choice. Of course, you and I know that local businesses do offer great...
by Sean Percy | Feb 11, 2014 | Marketing Tips
In an age of texting, Facebook, and email, are customers still calling your business? Of course they are. But are you making it easy for them to do so? Does your Facebook page list your phone number? Does your website have a “click to call” button? With mobile...
by Sean Percy | Sep 17, 2013 | Marketing Tips
It sounds crazy, but it goes to show how important colour is in our perception of the world. Two researchers conducted experiments in which 57 participants had to evaluate samples of hot chocolate served in four different types of plastic cup. The cups were the same...
by Sean Percy | Sep 13, 2013 | Marketing Tips
The stats don’t lie “I don’t need to advertise – everyone in Powell River knows where I am… what I do… who we are.” No doubt, you’ve felt that occasionally, especially if you’ve lived or done business in Powell...
by Sean Percy | Feb 8, 2013 | Marketing Tips
How much energy are you investing in someone else’s platform? Do your Facebook posts really engage with people, and, even if they do, are you benefiting from that engagement, or is Facebook? Do you drive people to YOUR website? And, are people even seeing all...
by Sean Percy | May 2, 2012 | Marketing Tips
The human brain, from infancy, is hardwired to pay attention to faces. It’s why a baby will stare at its mother’s face while breastfeeding. It’s why we imagine we see faces in clouds and mountains and grilled cheese sandwiches. It’s also why...
